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Aussies are lagging in affiliate marketing uptake – that’s about to change

Inside Retail

Affiliate marketing has become a multi-billion dollar industry globally – but in Australia, the concept remains shrouded in suspicion, largely misunderstood by consumers. Its share of the broader e-commerce market is just a fraction of that in China or the US. Around a quarter of affiliate marketers are working in the fashion sector.

Marketing 264
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Cowabunga! Authentic Brands Group to Purchase Board Sports Powerhouse

Retail TouchPoints

billion in retail sales annually through more than 500 owned retail stores, 7,000 wholesale accounts and ecommerce in 35 countries. “As With Boardriders’ proven retail playbook, we also see tremendous opportunities to accelerate the expansion of its shop-in-shops, branded retail stores, wholesale and ecommerce worldwide.”

Wholesale 217
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Why DTC Brands are Evolving from Disruptors into Omnichannel Players

Retail TouchPoints

DTC is still very much alive and well, but digital-first companies are having to adapt to a new normal where competition is fiercer, financial pressure is ever-present and the marketing tactics that used to work so well are no longer cost-efficient. What that does is it allows you to put that money back into marketing and grow the business.”

Wholesale 233
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Sunnier Economic Outlooks Drive Peak Season

Retail TouchPoints

They invest in new storefronts and build strong wholesale relationships. Separate logistics from locations: Warehousing and distribution locations constrain traditional supply chains. There’s a different approach: Use networks and technology to separate logistics from locations. Retailers have options. Reduce cost.

Shipping 250
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How Wholesalers Can Jumpstart Expansion Efforts

Independent Retailer

That being said, if a company’s expansion efforts are not managed properly, global marketing success will be unattainable. . While all of these new opportunities sound exciting, entering a new market unprepared can be a massive drain on resources with little to no return. Build an International Marketing Campaign. back to top.

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Analysis: Synergies begin to show after merger of SEA hypermarkets

Inside Retail

Soon after Britain’s Tesco abandoned its retail business in Thailand and Malaysia in early 2021, its buyer, Thailand’s Charoen Pokphand Group, merged it with its Siam Makro wholesale arm. The retail and wholesale businesses accounted for a roughly even split of the company’s 219.6 billion baht ($9.4 There’s a buzz in the malls.

Wholesale 130
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“Asia Pacific is a huge market for us”: Venchi targets 100 stores in APAC

Inside Retail

It also operates five e-commerce websites in Europe, US, China, Indonesia and Japan, more than 8000 wholesale locations and a range of corporate gifting initiatives, and it’s looking to further accelerate its global expansion in the years to come. We want to bring a piece of Italy to every part of the world.

Marketing 130