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Nike to Double Down on DTC Following Q3 Gains, Plans Standalone Jordan Stores

Retail TouchPoints

Nike is pushing forward with its digitally focused direct-to-consumer strategy following a strong Q3, with plans to build “the marketplace of the future” and bring standalone Jordan stores to North America. The brand’s overall digital sales also increased 19% globally, while wholesale revenues were down by 1%.

Planning 279
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Q2 2021 Roundup: How Target, Macy’s and Foot Locker Harnessed Consumer Optimism

Retail TouchPoints

The spring and early summer was an optimistic time for many consumers who finally emerged from lockdowns looking to refresh their wardrobes and find items suited for smaller local outings during the warmer months. Retail rode strong into Q2 2021 as shoppers returned to stores even as digital sales remained elevated.

Consumer 325
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Adidas Shifts to DTC-First Model, Plans to Double Ecommerce Sales by 2025

Retail TouchPoints

Buoyed by a return to growth in Q4 2020, Adidas has unveiled a new growth strategy that will transform the company into a direct-to-consumer-led business with an emphasis on sustainability. The move is in line with similar shifts made by competitor Nike, which is ditching wholesale accounts and beefing up its digital and DTC business as well.

Planning 197
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Is Nike the Catalyst for Change: Why Companies are Switching to DTC

Retail TouchPoints

In line with its recent “Consumer Direct Acceleration strategy,” the brand terminated nine wholesale accounts including DICK’S Sporting Goods, Hibbett Sports and Shoe Carnival. The DTC model offers a solution to the information overload consumers feel day-to-day. It adds a face to the name.

Wholesale 211
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Jason & Scot Show Episode 288 – News and Q4 Earnings Report’s

Retail Geek

Dicks Sporting Goods Walmart Target. kind of smaller direct to Consumer Brands and I think those guys are right in the Wheelhouse of those impact so that absolutely was coming up. kind of smaller direct to Consumer Brands and I think those guys are right in the Wheelhouse of those impact so that absolutely was coming up.

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Jason & Scot Show Episode 296 – Guardian Baseball Co-Founder Matt Kubancik

Retail Geek

Mark is an experienced Marketplace seller, and his current business Guardian Baseball is a hybrid seller selling both wholesale and owned brands direct to consumer from a Shopify site, and via multiple marketplaces including Amazon. Of the world and you are having some direct-to-consumer.

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Jason & Scot Show Episode 260 – March Retail Sales and Amazon Shareholder Letter

Retail Geek

8:04] So everyone went on at least bought one fancy outfit apparently Sporting Goods were up 75 our percent Auto was up 71 percent and that’s interesting because Auto really wasn’t heavily impacted by the pandemic. You know new habits that didn’t involve clothes stylish clothing had been formed during the pandemic. [8:04]

Apparel 98