Analysis: Why CX is the Rx for metaverse success
Inside Retail
AUGUST 24, 2022
A piece of ‘land’ in Decentraland was recently marketed via non-fungible token (NFT) auction house OpenSea as “the cheapest land in the fashion street area”, with a price tag of US$10 milion. Gartner found that 94 per cent of consumers have either not heard about the metaverse or, if they have, they don’t understand what it is.
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