Remove Accounting Remove Brand Management Remove Consumer Remove Retail Marketing
article thumbnail

Off-Price Retail: A Double-Edged Tool For Brands With Excess Inventory Needs

Retail TouchPoints

While the latter may be true, excess inventory also has a silver lining of hidden pathways to optimizing excess inventory that lead straight to your bottom line through distribution in the off-price retail market. Technology has revolutionized the way brands manage their excess inventory.

article thumbnail

Category Managers. The kind of people the world needs more of.

Shopper Intelligence

Sometimes being in Category Management might feel like being a United Nations peacekeeper, a global summit negotiator, or like you dropped into an episode of Game of Thrones. (We We have a whole booklet of cartoons about life as a Category Manager! ). Retailer vs Supplier. Buyer vs National Account Manager.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Future of Retail Takes a Digital Shift to Omnichannel Marketing

Retail TouchPoints

Finally, the once-static world of retail marketing is transforming. One by one, retailers are finding that their marketing models — co-op driven, lacking in transparency, and largely traditional in form — are secondary options when compared to the self-serve, data-driven models of digital marketplaces.

Marketing 316
article thumbnail

[Webinar] Increasing Your Share of Shelf with Suggestive Selling

Wiser

As a result of putting these efforts in place, the National Association of Retail Marketing Services attributes 8. 1 percent lift in profits to planogram compliance, another noted 3 percent increase in brands on-shelf availability, resulting in 1 percent increase in sales. Manager saw the data on Wiser and a shipper.