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The Power of Pricing: How to Secure the Buy Box at Higher Rates

Wiser

It’s not about merely undercutting competitors but offering value to customers while maintaining robust profit margins. Businesses that can strike this balance can secure the Buy Box at higher rates, transforming their eCommerce performance and success in the long run. What Makes You Buy Box Eligible?

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Business Growth through Digital Transformation: The Case of Premium and Luxury Brands

Retail Focus

Expert Manager at Univers Retail | Ephemeral Retailing Specialist | Published Author | Speaker In the dynamic and ever-evolving landscape of contemporary business, the concept of digital transformation has emerged as a pivotal force shaping industries and strategies at an unprecedented pace. Ghalia BOUSTANI.

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Dollar General expands its private label brand

Mass Relators

We have made significant enhancements to our private brands in 2023, and we know how important these value offerings are for our customers,” said Emily Taylor, executive vice president and chief merchandising officer at Dollar General. “We mass retailer or grocer.

Grocer 52
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Every Pricing Strategy You Could Be Using Today

Wiser

There are countless pricing strategies at your disposal, but not all are created equal. Some strategies are much more effective than others at increasing margins, moving inventory, and keeping customers happy. This is a pricing strategy popular at Walmart in which prices seem to be so low that no further discounting is possible.

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How to Implement Dynamic Pricing

Wiser

Dynamic pricing guidelines should be in line with changes in the market. Your competitors’ prices are yet another factor to take into account – in fact, they are so important, they needed a section of their own. This can be due to excellent customer service, or a unique value offered. Competitors’ Prices.

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Guest Post: Customer Pain Points – How to Identify and Address Them

Hyken

This week, we feature an article by Manpreet Singh Chawla, senior digital marketing executive at Knowmax , a SaaS-based organization that offers knowledge management solutions for various industries. Regardless of the business size, offering an enhanced customer experience helps brands stay at the top of their game.