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H&M’s New SoHo Location Features Secondhand Shop-in-Shop

Retail TouchPoints

Inside H&M ’s new store in NYC’s SoHo neighborhood, the fast fashion retailer has nested a shop-in-shop featuring curated secondhand pieces — the brand’s first resale location in North America. To celebrate the debut, beginning Feb.

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Three key trends in retail strategy for 2023

Inside Retail

Yet consumer demand is not wavering and fashion trend cycles are shorter than ever due to social media, fast fashion, and technology. Third-party businesses pay to advertise on prominent e-commerce sites or at the point of sale as a way of reaching relevant audiences.

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