Remove Accessories Remove Dead-Stock Remove Location Remove Marketing
article thumbnail

New Zealand’s Deadly Ponies to open first Australian store

Inside Retail

New Zealand sustainable leather accessories brand Deadly Ponies is to expand its footprint into Australia with its first store in the market. . The company says Melbourne was chosen as the location of the first store because the brand already has a strong fan base there.

article thumbnail

The Party People aims to revamp the shopping experience with AR mirror

Inside Retail

Customers can transform into their favourite characters and try on different costumes or accessories using our mirror. This mirror doesn’t sit inside the store, it will be in its own pop-up location or on a wall. It can also be put in unused spaces and we use e-commerce fulfillment so it’s no stock requirement.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How pop-ups helped inform Kat the Label’s new flagship store in Melbourne

Inside Retail

Working with head of marketing and growth, Anna Metcalfe, she told Inside Retail that the goal of the new boutique store is to offer something different to the usual lingerie shopping experience. It’s a personal shopping experience that’s high-end, but at an affordable price point, [and] we think we’ve got a good niche market going.”.

article thumbnail

Retail Assortment Strategies: What Are They & How Do They Work?

Wiser

Too wide and you’ll end up with leftover dead stock. Successful retail assortment strategies will take many different factors into account, such as customer base, location, store capacity, etc. They mostly just sell shoes and shoe accessories, but they offer many variations and have a whole store built around this.

article thumbnail

Behind the evolution of 107-year-old Japanese eyewear brand Tanaka Optical

Inside Retail

It operates more than 100 stores in Japan, manufacturing and marketing spectacles, contact lenses and hearing aids as well as selling other optical goods. IR: How has the optical market evolved since you launched your business? IR: Can you tell us what it was like to launch a new store during the pandemic?

article thumbnail

Jason & Scot Show Episode 314 – Lovesac Founder and CEO Shawn Nelson

Retail Geek

Podcast about e-commerce and digital shopper marketing. 5:32] E-commerce and digital marketing obviously but it’s watchable and changeable, and movable and it can be with you the rest of your life that that led us to a whole design philosophy that now. [5:42]