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One to watch: APAC goes all in on social commerce

Inside Retail

During periods of lockdown, social media emerged as a key form of communication, opening an opportunity for retailers to accelerate the development of social commerce in the APAC region. China continues to lead the world in social commerce. This growth was largely driven by Covid-19.

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Touchland CEO Reveals 5 Social Media Best Practices for the Holidays

Retail TouchPoints

That’s why Touchland’s four -person marketing team (including Lisbona herself) leans into a powerful combination of brand values and creative storytelling to guide social content creation. After all, as consumers venture across social platforms, that voice is what creates continuity as they consume your content.

Consumer 239
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What Stanley’s Valentine’s Day sellout says virality in retail

Inside Retail

How the Stanley tumbler went from dead to widespread When Stanley was originally launched in 1913, the company’s beverage and food containers were primarily marketed toward “rough and tumble” male consumers for arduous expeditions like hikes or long travel journeys. And boy did they ever.

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CCS 2021: Levi’s, 1-800-FLOWERS, Under Armour Reveal How They’re Meeting Fast-Changing Consumer Expectations

Retail TouchPoints

The 2021 Connected Consumer Series reflected the challenges retail (and society as a whole) have faced during the past year, but also the growing sense of optimism that is taking hold this year. How to Take Consumer Engagement and LTV to New Levels. Listen to the session on demand. Listen to the session on demand.

Consumer 136
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Experiencing Metaverse FOMO? Don’t Panic, it’s a Marathon, Not a Sprint

Retail TouchPoints

“The metaverse isn’t urgent [except] for a few categories,” said Rick Watson, Ecommerce Strategist and CEO and Founder of RMW Commerce Consulting in an interview with Retail TouchPoints. Most consumers are in the same boat. Honestly, it’s not even a test-and-learn moment right now, it’s literally just learn.”.

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Spring Fair looks ahead to 2025 following a buzzing show

A1 Retail

Ginny Major, eCommerce Home & Living Category Manager, TikTok Shop Global said “Collaborating with Spring Fair has been essential in educating the industry about the value of TikTok Shop and the future of social commerce. We’ve made connections with so many remarkable businesses and eagerly await returning for Autumn Fair.”

Fashion 59
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Jason & Scot Show Episode 269 – Amazon and Instacart get new CEOs, other news

Retail Geek

You know at least three and maybe four of them are all like cumulatively what I would call Commerce right like you taught you know. [25:10] 25:10] What big trends am I talking a lot with with clients about it since its creators as micro influencers its video driven Commerce its. Social commerce and the the sleeper is.