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3 Retailer Red Flags and How to Fix Them

Wiser

In today’s rapidly evolving retail landscape, brands are often left to their own devices to navigate the turbulent and obscure waters of unified commerce. Some retailers like Amazon and Walmart have even made moves to limit the amount of vendors and third parties they’ll allow in their stores on a brand’s behalf.

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Making Sure Your MAP Policy is Legal

Wiser

Retailers can decide to sell the product at a lower price point, as long as they don’t advertise the product that way. MAP is an agreement made between the manufacturer and the retailer, not an agreement made between competitors. There’s not necessarily a restriction on the actual price at which the product sells.

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Product Feed Optimization: The Store Growers Guide

Store Growers

Last Updated on July 3, 2023 Product feed optimization is one of the least leveraged tactics to get better results from Shopping Ads. 3 Levels of Product Feed Optimization As I said in the intro, there are a lot of different attributes and things you can change. You’ll see them marked by a red circle.