2022 Consumer Marketing Spend Promotions 
Retail TouchPoints
JUNE 9, 2022
But Lindsay Jerutis, GM for ShopStyle Collective , believes that marketing and social teams are overlooking a significant opportunity: using influencers to sway product demand and respond to product availability challenges. The influencer marketing industry is poised to reach $16.2
Retail TouchPoints
APRIL 13, 2021
The 2021 Connected Consumer Series reflected the challenges retail (and society as a whole) have faced during the past year, but also the growing sense of optimism that is taking hold this year. that’s why marketing teams are allocating more of their spend towards them. How to Take Consumer Engagement and LTV to New Levels.
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Retail TouchPoints
NOVEMBER 10, 2023
Retail media is the broader term used to describe the concept of retailers using their systems, infrastructure, data and access to their shoppers to help advertisers reach consumers. Examples of retail media networks include Amazon Advertising, Walmart Connect, Target’s Roundel, Kroger Precision Marketing and Best Buy’s Retail Media+.
Rangeme
SEPTEMBER 6, 2022
June 23, 2022. , July 28, 2022. However, there’s no need for consumer packaged goods (CPG) brands to panic. Recessions can create lucrative new business opportunities because market conditions change. Five Marketing Strategies For Coming Out Of The Recession Stronger. Invest more in marketing. Sociallybuzz.
Indigo 9 Digital
JANUARY 17, 2023
Consumers around the world either couldn’t go to their favourite restaurant due to public health restrictions or they prefered to avoid going outside altogether. That’s why you often see promotions from these companies either for lower delivery fees or for a certain percentage off the cost of your order.
Retail TouchPoints
SEPTEMBER 22, 2022
Inflation and the threat of recession are defining aspects of the 2022 holiday season, but the potential bad news will do little to dampen a potentially successful — if not extraordinary — season. It’s really the tale of two years ,” said Matt Kramer, National Sector Leader, Consumer and Retail for KPMG US.
Mass Relators
OCTOBER 10, 2022
I don’t need to tell you that continuing impacts of inflation on retail and consumer shopping behaviors, supply chain disruptions, and ever-increasing profit pressures are already making for an uncertain business climate and highly complex planning season. And we’re dealing with the new, post-pandemic consumer.
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