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Deep dive: What social commerce looks like around the world

Inside Retail

Social commerce – shopping on social media platforms – is expected to reach US$1.2 It is growing three times faster than traditional e-commerce. McKinsey & Co stated in mid-2022 that social commerce comprised more than 13 per cent of China’s total e-commerce sales. trillion ($1.9

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Omnichannel Fulfillment, BNPL and Social Commerce Contributed to Holiday 2021’s Digital Success

Retail TouchPoints

As a result, Cyber Week 2021 accounted for 23% of total ecommerce spend, down slightly from 24% in 2020. BNPL and Social Commerce Were Holiday Standouts. Garf noted that “as these headwinds persist into 2022, it’s safe to say we’ll continue to see broad usage of BNPL.”. 18 and Dec.

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One to watch: APAC goes all in on social commerce

Inside Retail

During periods of lockdown, social media emerged as a key form of communication, opening an opportunity for retailers to accelerate the development of social commerce in the APAC region. China continues to lead the world in social commerce. This growth was largely driven by Covid-19.

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Walmart’s futuristic vision: AI shopping, drone deliveries and green energy

Inside Retail

A new GenAI search experience, which is live on iOS for all customers within the latest version of its app, is now available for all customers who are logged into their Walmart account. It’s essentially a ‘Virtual Try-On’ service that becomes a social experience. There is also a new AR feature called ‘Shop With Friends’.

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TikTok versus Instagram: Who is dominating social commerce in 2022?

Inside Retail

Social commerce, or purchasing products and services within social platforms, represented just 4 per cent of the US retail e-commerce market in 2021. billion in sales in 2022. Here’s who we expect to dominate live shopping and social commerce in 2022. That wasn’t always the case.

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Shoppable TV May Leapfrog Livestreaming in the U.S. — Here are 3 Tips to Get in the Game

Retail TouchPoints

Livestreaming accounted for more than 17% of all ecommerce sales in 2022 in China, but in the U.S. Join marketplaces connected to television providers , like NBCUniversal Checkout. But so far that anticipation has yet to crystallize into livestreaming becoming the West’s next powerhouse shopping format, as many have predicted.

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What are the Top Commerce Trends for 2022 and Beyond?

Retail TouchPoints

But as consumers, businesses and markets settle into something like a new routine, what changes will commerce experience in the year ahead? However, we’re also starting to see B2B features appear in the B2C world, and we expect that to gain momentum in 2022 and beyond. Supply Chain Adaptations and More Sustainable Commerce Initiatives.

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