True Classic Boosts Post-Purchase Email CTR by 1.87%
Retail TouchPoints
NOVEMBER 30, 2023
True Classic ’s use of the ParcelLab post-purchase experience and returns management solution has helped the T-shirt and activewear brand boost its email click-through rate (CTR) and open rate by 1.87% and 6.55% respectively compared to the brand’s previous provider.
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