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The Anaconda brand experience: creating a destination for adventure-seekers

Inside Retail

When Chris Lude joined Anaconda as CEO, the business – part of a large family-owned retail group – had 34 stores and an ever-growing product range. The immersive store experience was recently recognised as a finalist in the 2023 Inside Retail – Retailer Awards’ Store Design and Concept of the Year category. “We

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How Winning Group continues to lead in online retail

Inside Retail

In addition to successfully defending its title, Appliances Online walked away with wins in three other categories: Customer Service Excellence Best Pureplay Retailer Best Multichannel Retailer. Online sales really skyrocketed through 2019 and onwards. We view customer satisfaction as being just as important as the financials.”.

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