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Tim Hortons’ Turnaround Strategy, Why it’s Working

Indigo 9 Digital

Customers that were loyal to you don’t always return even when you are trying hard to get them back. McDonald’s was on to something when it launched its “Famous Orders” promotion in 2020. The campaign involved promoting McDonald’s combos that celebrities like Travis Scott and BTS enjoy eating. in 2016 to -1.5%

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The Top 20 Best Ideas for Increasing Foot Traffic to Your Store

Indigo 9 Digital

Your employees have a tremendous impact on whether or not a customer returns to your store for another visit. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox. Allow customers to buy online, pick up in-store and return online orders in-store.

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The Top 15 Ways to Find New Customers in Retail

Indigo 9 Digital

Launch a bring a friend & get a discount promotion. Try offering a promotion where to receive a discount a customer must bring a paying friend with them. Pala Spa had a promotion called “Friends Who Spa Together, Stay Together”. A promotion like this is a great way to acquire new customers. By 2018 it took 53 weeks.

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10 Ways to Improve the Customer Experience in Retail

Indigo 9 Digital

With this is mind a number of Nordstrom stores offer a wide variety of services including: shoe repairs, personal styling, gift wrapping, a place to drop off online returns from other retailers, onsite alterations and tailoring, charity donation drop off, dry cleaning, merchandise monograming, and an endless array of beauty services.

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5 of the Best Ways DTC Brands Get New Customers

Indigo 9 Digital

Zak Normandin, CEO of direct to consumer brand Iris Nova, (parent company of Dirty Lemon beverages) said cost per action on Facebook increased by a factor of three between 2017 and 2018. This is because the vast majority of retail sales still happen in stores with online sales representing only 14.6% Still not convinced?

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Brand Loyalty is Put to the Test

Rangeme

A McKinsey survey cited better prices or promotions (30%), better value (25%) and better shipping or delivery costs (15%) as factors driving consumers to try new brands. May 9, 2018 , 15 Amaresan, Swetha. May 9, 2018. The great consumer shift: Ten charts that show how US shopping behavior is changing. McKinsey & Company.

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Myth or Truth: Is Brick & Mortar Actually Dying?

Rangeme

Multisensory experiences Immediate access to products Opportunities to test product quality and fit Human touch that builds relationships and trust Showrooms that drive product discovery Easy returns An escape from our pandemic cocoons. Underperforming retailers and tech laggards have been at risk for years, as this timeline of U.S.