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Forever 21: 4 Reasons it Failed & Filed for Bankruptcy

Indigo 9 Digital

It wasn’t until a little over 10 years after Zara showed up in America did H&M open its first store 2000. Shein is vertically integrated allowing it to go from design to shipping in as little as three days. By 2018 Forever 21’s online sales were only 16% of total sales. billion in 2016 to $3.1 billion in 2019.