Remove 2018 Remove Management Remove Marketing Spend Remove Returns
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Why Direct to Consumer Brands Struggle with Profitability

Indigo 9 Digital

Then there are those pesky returns. How often have you bought something online, then returned it without a second thought? We will need to generate and sustain increased revenue and manage our costs to achieve profitability. That is significantly higher than what companies typically spend on sales and marketing.

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Can Superdry’s restructuring plan save the business?

Retail Gazette

Shares in the retailer have sunk by more than 80% over the past six months alone, giving the business a valuation of around £6m – a fraction of the £1.8bn valuation it had at its peak in 2018. He also says that Superdry has not been at “the leading edge of fashion trends” for some time.

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Can Modern CRM be the Lifeline Retail is Looking for?

Retail TouchPoints

They invest time as advocates of your brand, and in return they expect you to reward them with unique experiences that justify their commitment. This new dynamic requires a reimaging of the standard customer relationship management (CRM) software that retailers have typically used to offer customers a basic level of personalization.

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Jason & Scot Show Episode 314 – Lovesac Founder and CEO Shawn Nelson

Retail Geek

5:32] E-commerce and digital marketing obviously but it’s watchable and changeable, and movable and it can be with you the rest of your life that that led us to a whole design philosophy that now. [5:42] 10, 20, 50, 100, 250 locations now.