2018 Location Markdowns Retail Trends 
Indigo 9 Digital
SEPTEMBER 7, 2022
With more pricing control brands can offer more merchandise at full price, avoiding markdowns which are thought to negatively impact a luxury brand’s image. It did this through a partnership it had with Chanel that started in 2018. Under this model brands have more control over merchandising, pricing and the customer experience.
Indigo 9 Digital
SEPTEMBER 1, 2022
Marks & Spencer is in the midst of a multi-year transformation that former CEO Steve Rowe began in 2018 and it’s working. That means if there is slow moving merchandise the retailer doesn’t have to worry about taking markdowns to sell the inventory. Marks & Spencer’s revenues last year were up 21.5% Improving Digital.
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