Indigo 9 Digital

NOVEMBER 16, 2023

By Tricia McKinnon Over the past decade direct-to-consumer businesses have popped up in nearly every corner of the retail sector. From mattresses sold by Casper to prescription eyeglasses from Warby Parker ambitious founders have taken a page from Amazon’s playbook hoping to sell goods directly to consumers online. million and $58.5

Consumer 98

Consumer Returns Advertising Marketing 98

Indigo 9 Digital

FEBRUARY 13, 2023

But over more than a decade Gwyneth Paltrow’s lifestyle brand has grown from a weekly newsletter into an eCommerce, media and events empire valued at $250 million in 2018. By 2018 goop had over 8 million subscribers. It could have stuck with generating revenue through advertising but that would have limited the company’s growth.

Beauty and Health 98

Beauty and Health Consumer Advertising Marketing 98

Retail Geek

NOVEMBER 20, 2023

” Sean emphasizes the importance of being a direct-to-consumer brand and how Lovesac has found sustained success by focusing on customer acquisition costs and offering a high-quality product. He discusses the concept of direct-to-consumer and shares his thoughts on its significance. 10, 20, 50, 100, 250 locations now.

Dead-Stock 64

Dead-Stock Shopping Consumer Marketing 64

Store Growers

MAY 16, 2019

Away is a US-based direct to consumer ecommerce business that sells travel luggage. Started in 2015 by two former Warby Parker executives, the company has truly disrupted an industry. They turned profitable in 2017 and made $150 million in 2018 selling 500,000 suitcases. Away can command higher prices sells direct to consumer.

Advertising 52

Advertising Returns Marketing Shopping 52

Retail Geek

JUNE 25, 2021

Amazon Prime day was launched in 2015 to celebrate Amazon’s 20th anniversary, and has become a world-wide summer shopping event. The length of the event has been slowly expanding since 2015, so it is now two days long. David: [4:11] Yeah absolutely so I’ve been a techie my whole life studied computer science and I was.

Apparel 66

Apparel Advertising Marketing Fulfillment 66