Retail TouchPoints

JULY 27, 2022

Caleres has revealed its executive succession plan after CEO Diane Sullivan announced her retirement, effective Jan. Caleres is the parent company of footwear brands such as Famous Footwear , Blowfish Malibu , Dr. Scholl’s Shoes , Naturalizer and Sam Edelman. 15, 2023, with Jay Schmidt taking the reins as the top executive.

Brand Management 262

Brand Management Fashion Management Consumer 262

Inside Retail

APRIL 3, 2023

According to Volley’s partnership manager Renee Jaeger, the NGA approached the brand after seeing Volley’s Wear it with Pride campaign. Volley’s content and marketing manager Anna Geason told Inside Retail that the best collaborations happen when there is an authentic connection between partner brands.

Accessories 244

Accessories Wholesale Management Brand Management 244

Mass Relators

DECEMBER 20, 2021

. — Publix Super Markets’ vice president of marketing Mark Irby plans to retire at the end of February. She became a field marketing coordinator in 2006, category marketing manager in 2010 and manager of marketing brand management in 2016. The 48-year company veteran will be succeeded by Malinda Renfroe.

Marketing 52

Marketing Advertising Promotions Brand Management 52

Wiser

MAY 22, 2023

Brand equity assumes that a brand that is well-established, memorable, and reputable will be more successful than others. Much of your brand’s equity is based on how shoppers perceive you. So how do you go about creating positive brand equity for your business? billion as a result.

Advertising 142

Advertising Marketing Management Shopping 142