How Mosaic Brands’ rapid expansion led to its devastating collapse
Inside Retail
MARCH 11, 2025
Alceon acquired Noni B in 2014 at what it no doubt thought was a bargain price of 51 cents a share, valuing the retailer at $16.4 In the 2016 financial year, the first under Alceon ownership, Noni B posted a modest $2.2 million profit on sales of almost $111 million, with the profit certainly an improvement on the previous year.
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