The Google Ads Strategy of Purple Mattresses
Store Growers
JANUARY 29, 2019
The company launched back in 2015 with a $171,000 Kickstarter campaign. Videos can easily have a price tag of $500,000. Like this one targeting hot sleepers: Purple has also partnered with Disney, to promote its mattresses alongside Disney movies. In this article, I will show you how their unlikely story played out.
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