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How pop-ups helped inform Kat the Label’s new flagship store in Melbourne

Inside Retail

NOVEMBER 29, 2022

The lingerie and sleepwear brand is also set to expand its wholesale offering. Founder and designer Kate Nixon said that the business started in Byron Bay in 2015, with her hand-making lace bralettes and posting products online. The brand endeavours to buy dead-stock from larger brands, which it redesigns into its own pieces.

Dead-Stock 245
Dead-Stock Wholesale Drop-Shipping Fashion 245
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Jason & Scot Show Episode 314 – Lovesac Founder and CEO Shawn Nelson

Retail Geek

NOVEMBER 20, 2023

And it was really when we purged all that stuff around 2015, seeing the Caspers of the world emerge and Warby Parker’s and even Tesla with their showrooms. We don’t, we don’t stock things there. We don’t have any wholesale.

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Dead-Stock Shopping Consumer Marketing 64
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