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Woolworths and Coles drew consumer ire for cost-of-living pressures in 2024

Inside Retail

At opposite ends of the political spectrum, the National Party and the Greens both argued that divestment provisions should be incorporated into federal competition laws to ensure fair trading with suppliers and consumers. Breaking up is hard to do The first report critical of the supermarket sector was released in January 2024.

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Labubu, Jellycat and more: How retailers can connect with the kidult consumer

Inside Retail

They are the current interest, bordering on obsession, for many a Millennial and Gen Z consumer. These two consumer groups have been lumped into an increasingly powerful shopper segment dubbed ‘kidults’, an amalgamation of the words ‘kid’ and ‘adults’. What are kidults?

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Scaling Up Sales in Enterprises: Weighing Discounts Against Free Shipping

Wiser

When it comes to online retail, pricing strategies can make or break a business’s success. The psychological allure of getting a product for less than its original price is undeniably effective, enticing customers to purchase more. Staying on top of consumer behavior is vital.

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How to Price for Long-Term Growth and Profit

Wiser

What is a Pricing Strategy? A pricing strategy is a model that determines the best way to align the prices of a company’s products or services with its business goals, product attributes, and consumer demands. Competitor pricing. Common Pricing Strategies. Cost-Based Pricing. Psychological Pricing.

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10 Things You Need to Know About the Jordan Brand’s Success & Growth

Indigo 9 Digital

Nike has made a move over the last several years to grow its direct-to-consumer business. We will begin testing a Jordan-only concept in North America in fiscal year 2023, leveraging a popular consumer experience that has been wildly successful in Greater China, the Philippines, and Korea. Air Jordan’s know how to hold value.

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How Buy One, Get One Can Improve Your Sales

Wiser

BOGO is a great discount technique to use to appeal to consumers. Even as both consumers and shoppers appreciate a Buy One, Get One promotion, differences remain between a good BOGO deal and a poor one. . BOGO can help you achieve one of the biggest retail goals, creating loyal customers. Benefits of Buy One, Get One.

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Message in a bottle: How social media has disrupted the fragrance sector

Inside Retail

In the first quarter of 2021, fragrance sales were up 45 percent from the year prior, despite the average retail price for fragrance products growing by 15 percent in the same time period. Notably, the way many consumers discovered and purchased fragrances during the pandemic was online and on their phones. Data from Market.us