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Scaling Up Sales in Enterprises: Weighing Discounts Against Free Shipping

Wiser

Among these strategies, two stand out as particularly effective tools for driving conversions: discounts and free shipping. On the other hand, free shipping has emerged as a potent marketing strategy in the era of eCommerce. Free Shipping The influence of free shipping on eCommerce conversions is profound.

Shipping 148
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Yoox Net-a-Porter’s APAC GM talks tech, loyalty and luxury spending

Inside Retail

We speak with Yoox Net-a-Porter’s APAC general manager Natalie Lee about the resilience of luxury spending amidst an economic downturn, the importance of localisation, personalisation and incredible customer service, and how the company is using technology to improve the way it operates.

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How Kulani Kinis is thriving in overseas markets

Inside Retail

Danielle Atkins and Alexander Babich started Australian bikini label Kulani Kinis as a side hustle in 2015. Our journey began with selling directly over the internet, we were working from home and shipping bikinis on our lunch breaks at our old workplaces,” Atkins told Inside Retail.

Marketing 130
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The Ultimate Prime Day Seller’s Guide

Independent Retailer

billion worth of products were sold globally during the two-day event in 2021, a staggering 1,144 percent increase on its inception in 2015. Small and medium sized businesses voraciously competing for market share also saw a 100 percent year-on-year sales increase, feeding the demand of bargain-hunting consumers. An unprecedented $11.2

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Southeast Asian retailer Shopee’s long path to profit: Are we there yet?

Inside Retail

Shopee opened for business as a consumer-to-consumer (C2C) marketplace in the first quarter of 2015 and evolved into a hybrid B2C/C2C business model that by late 2019 was growing fast. Some have lost patience and deserted the ship. When the pandemic came, Shopee made its big move. billion ($1.2 billion to $5.1 on 24 June.

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Alibaba’s Business Model – How the eCommerce Giant Makes Money

Indigo 9 Digital

It is a consumer-to-consumer platform where small businesses and individuals sell items to consumers. It launched in 2003 and provided an opportunity for China’s entrepreneurial class to reach China’s increasingly affluent consumer market. Alibaba opened its own chain of grocery stores called Hema in 2015.

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How To Build a Winning eCommerce Website

Rain Pros

An eCommerce website allows customers to buy and sell physical goods, services, and digital products over the internet rather than in or in addition to a brick-and-mortar location. An eCommerce website might be able to process orders, accept payments, manage shipping and logistics, and provide customer service.