Primark’s Strategy, 4 Elements to Consider
Indigo 9 Digital
MAY 19, 2023
Shein was recently valued at $66 billion and is now the largest fast fashion retailer in the United States. It only took Shein aournd 15 years to dethrone other fast fashion retailers in the United States like H&M and Zara. Limited advertising. To fuel its low prices Primark conducts limited advertising. “As
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