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What Brands Can Learn From D2C Trendsetters

Retail TouchPoints

The D2C business model no longer only represents the value proposition for brands, but now also encompasses the tactics that they have creatively employed to grow their market share (while tailoring to each individual market’s preferences). This provides an additional opportunity for brand followers to share on social media platforms.

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How Ritual Vitamins Makes $663,724/Mo With Google Ads

Store Growers

Ritual Vitamins has been around since 2015 and aims to bring more transparency to supplements. These still promote the products, but the target search queries that have more information seeking intent. Branded clicks account for 30% of all paid search traffic (about 17,000 visitors), but only 17% of the total ad spend ($30,064).