article thumbnail

Exclusive Q&A: Venmo GM on the Company’s ‘Natural Extensions’ into Business Payments

Retail TouchPoints

taking place online, digital payment solutions like Venmo and PayPal (which has owned Venmo since 2013) are well positioned to capitalize on the opportunity. Leonhard: The interesting thing about PayPal and Venmo is that the overlap of our consumer bases is not one-to-one. And with 50% of global spending in the U.S.

article thumbnail

Short-Form Video and UGC are Reshaping the Realm of Influencer Marketing

Retail TouchPoints

If you spend any time at all on social media it’s hard to escape influencers, and there’s a good reason for that — they are incredibly compelling, both to consumers and advertisers. The actual content in these short-form videos also signals a shift in the kinds of marketing messaging that is hitting home with consumers. “

Marketing 282
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Spring Fair looks ahead to 2025 following a buzzing show

A1 Retail

Ginny Major, eCommerce Home & Living Category Manager, TikTok Shop Global said “Collaborating with Spring Fair has been essential in educating the industry about the value of TikTok Shop and the future of social commerce. We’ve made connections with so many remarkable businesses and eagerly await returning for Autumn Fair.”

Fashion 59
article thumbnail

Jason & Scot Show Episode 316 Annual Predictions 2024

Retail Geek

No Shopify launches an ad product such as a retail media network Yes Meta/Google/TikTok lose ad share to new social media platforms and retail media networks. For 2023, live streaming commerce, still not meaningful in the US. The bulk of my e-commerce data comes from Amazon.

article thumbnail

Jason & Scot Show Episode 268 – Amazon Prime Day Recap with ChannelAdvisor CEO David Spitz

Retail Geek

Contributing factors is you know there’s probably more room for growth in some of these International markets than then you know the maybe in the domestic Market. Marker 03. [22:47] Marker 03. [22:47]

Apparel 66