How Ecommerce Brands can Navigate Pricing Pressure and Protect Profitability in 2025
Retail TouchPoints
JULY 22, 2025
In times of economic uncertainty, customer spending habits shift, with discretionary categories like fashion, home goods and supplements already seeing declines in purchase frequency and average order value. In July 2020 Decile spun out of SocialCode, where Lawrence was a Co-founder in 2010. Still, customers expect value.
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