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Cooler Screens Sues Walgreens for Ending Smart Door Agreement

Retail TouchPoints

In-store digital media startup Cooler Screens is suing Walgreens , previously one of the highest-profile adopters of its technology, which integrates smart screens onto cooler doors to power in-store advertising. Lipsman is a major proponent of in-store retail media and also worked briefly at Cooler Screens in 2021.

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Getting Retail Website Localization Right the First Time

Retail TouchPoints

The term localization for many retail professionals and marketers is closely linked to advertising localization — serving culturally appropriate advertising to key regional segments. the decline of the total retail market this year is expected to be double that experienced in the 2009 financial crisis. In the U.S.,

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Buy Now, Pay Later: The Gen Z Alternative to Credit Cards

Retail TouchPoints

Contactless payment evolved with Venmo’s release in 2009, and similar mobile solutions like the Apple Wallet have followed. Some services will even suspend consumers from accessing their accounts for additional loans until their existing debt is cleared. Many commercial apps now ask for a credit card on file to make in-app purchases.

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20 Halloween Ads to Inspire Your Own

Small Biz Trends

Halloween advertising is a great way to engage target audiences and boost sales ahead of the pivotal holiday shopping season. Benefits of Halloween Season Advertising. Boost your brand – Halloween advertising is a good way for a brand to get noticed by a larger audience. Halloween isn’t just for kids. Amazon Banner.

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How Chinese brands are winning the Olympic marketing games

Inside Retail

Anta, the Chinese sports equipment multinational, which is the world’s largest sports equipment company by revenue, has been a partner of the Chinese Olympic Committee and has helped Chinese Olympic athletes reach the podium 293 times since 2009. Meanwhile, back in their home market, Chagee uses Olympians to advertise.

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How DashTickets became the most convenient way to find real money casinos in New Zealand

365 Retail

Founded in 2009 by Matthew Robert Davey and operated by Dash Tickets New Zealand Limited, DashTickets is a gambling magazine that focuses on providing local readers with comprehensive offshore real money casino reviews from a players perspective.