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How Natori Used AI to Sharpen Retargeting and Achieve a 943% ROAS

Retail TouchPoints

For example, by specifically retargeting those customers who had added to their online carts over the previous 30 days, and spotlighting the specific items they had browsed or put into their carts, Natori achieved a Return on Ad Spend (ROAS) of 943% in Q3 2023. It all began with Josie creating lingerie on her living room floor.)

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Retail technology for building recession resilience

I Vend

McKinsey’s research into the way that retailers managed cost reductions in the Great Recession of 2007-2009 found that ‘resilient retailers’ reduced their costs by two percentage points, while their ‘non-resilient’ counterparts increased theirs by the same amount. How can retail technology help retail stores to prepare for recession?