Inside Natori’s Transformation from High-End Wholesaler to Omnichannel Brand
Retail TouchPoints
MAY 20, 2022
A 45-year-old family-owned luxury business might not be the kind of company one expects to be at the cutting edge of digital commerce, but thanks to President Ken Natori, the company’s second-generation leader, Natori is just that. There were some signs in the tea leaves that were concerning,” said Natori.
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