2001 Marketing Returns Social Commerce 
Retail Geek
MARCH 31, 2021
Given how Shoppers tend to buy the same item in multiple sizes when they order online, Macy’s can use it stores to handle returns which lowers the shipping cost and offers a chance to win some sales while those customers are in there are stores. You thought that was funny. [33:01]
Retail TouchPoints
APRIL 25, 2023
And it certainly seems to appeal to younger consumers — a recent study from The Influencer Marketing Factory found that 47% of consumers who had made a livestream purchase in the U.S. The company also now views livestreaming less as a social media tactic and more as an extension of its email and SMS marketing efforts. “We
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