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Retail appointments for the week

Inside Retail

In that role, Wright oversaw significant investment in advertising and inventory in 2020, which led to the company having some of its best months, despite the impact of the global pandemic on consumer sentiment. Tsoi joined Starbucks in 2001, when he worked as a marketing manager in Hong Kong for two years.

Fashion 130
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Customer experience: Nostalgia, the weapon of the future post-crisis?

365 Retail

Advertising is quick to exploit this phenomenon. Apple has been known to use nostalgic marketing by directly paralleling their products from the past with their brand new ones. In 2001, a US billboard showed a picture of the first iPod alongside the slogan “1,000 songs in your pocket”.

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Jason & Scot Show Episode 314 – Lovesac Founder and CEO Shawn Nelson

Retail Geek

Podcast about e-commerce and digital shopper marketing. 5:32] E-commerce and digital marketing obviously but it’s watchable and changeable, and movable and it can be with you the rest of your life that that led us to a whole design philosophy that now. [5:42]

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10 Ways to Improve the Customer Experience in Retail

Indigo 9 Digital

And given the growth of DIY videos on YouTube there is a clear demand by the market for consumers to become experts by learning from other experts. It has been over 20 years since Apple opened its first retail store in 2001 and that advice has not gone out of style. Classes can be offered by almost any retailer that sells a product.

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Jason & Scot Show Episode 258 – Retailer Owned Brands and Other News

Retail Geek

Given how Shoppers tend to buy the same item in multiple sizes when they order online, Macy’s can use it stores to handle returns which lowers the shipping cost and offers a chance to win some sales while those customers are in there are stores. You thought that was funny. [33:01]

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Jason & Scot Show Episode 263 – Amazon Unbound with Brad Stone

Retail Geek

Brad: [5:23] Yeah that sounds painful right now but the metaphor does suggest that at some point there needs to be Return of the Jedi. Scot: [5:18] Yeah you could you could squeak at work Trilogy out of this and maybe even a saga if you keep going.