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Nordstrom Launches Branded Podcast Hosted by Retailer’s President

Retail TouchPoints

Nordstrom is jumping into the world of audio content with the launch of a new branded podcast, The Nordy Pod , hosted by the company’s President and Chief Brand Officer Pete Nordstrom. Nordstrom isn’t the first retail brand to enter the brave new world of podcasting, and likely won’t be the last.

Fashion 233
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With New ‘Beauty&’ Marketing Campaign, Ulta Promotes Confidence and Acceptance

Retail TouchPoints

The campaign — titled Beauty& — kicks off this week with a national ad spot and limited edition T-shirt collection, and will be followed up by the debut of the company’s first-ever podcast this fall. The podcast will be hosted by Ulta Beauty Pro Team member David Lopez.

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The Rise of the Branded Podcast: How and Why Retailers are Creating Their Own Shows

Retail TouchPoints

Nearly 125 million Americans now listen to podcasts monthly, according to eMarketer. Perhaps more importantly, Insider Intelligence estimates that the time this group of listeners spends with their podcasts is 53 minutes per day. Podcasts in particular combine two things that do that. The other is that podcasts add in voice.

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Listen up: Why Mecca is tuning in to the world of podcasting

Inside Retail

Beauty retail giant Mecca has entered the world of podcasting today with the launch of Mecca Talks, which aims to shine a light on its team members and in-house experts. While the podcast is digital, Mecca at heart has unbelievable human connection, thanks to our stores. Brands ‘hit play’ on podcasts.

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Why contextual targeting is the future of digital advertising

Inside Retail

Google Topics: A flawed solution With the phasing out of third-party cookies, Google is proposing a solution called Topics. However, it has several problems: Limited interests: Most people have a vast range of interests however Topics only allows for a handful of them per user which restricts targeting accuracy.

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The Top 5 Retail Remix Episodes of 2023

Retail TouchPoints

The Retail Remix podcast was developed to feature the founders, executives and practitioners shaping retail’s future. With every conversation, my goal is simple: to have candid and at times challenging conversations around some of the industry’s hottest topics and trends. Let’s begin the countdown… 5.

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“Small Business, Big Solutions” Podcast Launches on Cisco Podcast Network

Cisco Retail

I admit it, I’m a podcast fanatic. But there is a podcast content gap. And thus, our podcast “Small Business, Big Solutions” was born – streaming now on the Cisco Podcast Network. . And thus, our podcast “Small Business, Big Solutions” was born – streaming now on the Cisco Podcast Network. .