Retail TouchPoints

DECEMBER 13, 2023

Despite the surge in online shopping, physical stores remain essential for retailers, providing a space for customers to interact with products and build deeper brand connections. A study from marketing research company Alter Agents revealed that 77% of surveyed millennial and Gen Z shoppers shop on social platforms.

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Retail TouchPoints

FEBRUARY 9, 2022

Many luxury brands communicate their heritage and the promise of an elevated shopping experience via store design: traditional colors, subtle lighting and deep carpets that create a high-end hush. It can be a unique, engaging shopping experience that they can’t do in their main stores.

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Retail TouchPoints

JUNE 22, 2023

That is why leadership places a “huge premium” on the store experience, from associate hiring and training to visual merchandising and store design. “As The influence of generative AI has even inspired Anthropologie to partner with Google on its new AI shopping feature. As a company, we place a huge premium on creativity.

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Retail Next

APRIL 1, 2021

Today, retailers and brands need to support their customers how, when and where they want to shop. Retailers and brands need to support, allow and empower their customers to engage with – and shop – them as the customer wants. Virtual shopping. Again, Nordstrom with their new Nordstrom Live virtual shopping experiences.

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