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Alibaba exec talks about how Australian businesses can target SEA and China

Inside Retail

When it comes to consumer behaviour in Southeast Asia, Yau said that there is a preference for mobile shopping, social commerce, and personalised experiences. The bigger picture According to CNBC , Alibaba Group is putting more emphasis on its overseas business as domestic consumption growth is lagging.

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CCS 2021: Levi’s, 1-800-FLOWERS, Under Armour Reveal How They’re Meeting Fast-Changing Consumer Expectations

Retail TouchPoints

With consumers more attached to their mobile devices than ever, retailers are turning to location data to allow for more targeted marketing campaigns, greater operational efficiencies and frictionless shopper journeys that close the loop on omnichannel strategies. Be ready for the peak shopping season to start earlier,” said Olanday.

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

Retail Minded

This has led to the emergence of social commerce , where customers can connect with brands they identify with through various platforms. This helps them understand customer needs better and create more targeted marketing campaigns that yield higher returns on investments (ROI). But that’s not all.

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

Retail Minded

This has led to the emergence of social commerce , where customers can connect with brands they identify with through various platforms. This helps them understand customer needs better and create more targeted marketing campaigns that yield higher returns on investments (ROI). But that’s not all.