The Value Shopper – How to understand shoppers in an economic downturn
Mike Anthony
MAY 15, 2022
I mean – beyond the fact that many shoppers will become more price conscious, more likely to seek out deals, promotions and sharp prices? Shopper Economics™ explains how different shoppers make decisions: about where to shop, which categories to buy, and which products to pick up and which to leave. And some won’t.
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