Remove Planning Remove Retail Marketing Remove Retailing Pricing
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New Zealand skincare brand Emma Lewisham enters Credo Beauty 

Inside Retail

Unsatisfied with the natural products on the market, which she felt were either ineffective or unappealing to use, Lewisham made the decision to launch an evidence-based, B Corp-certified natural skincare brand. The Credo partnership signals a strategic step forward in our expansion within the US retail market.

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Labubu, Jellycat and more: How retailers can connect with the kidult consumer

Inside Retail

Shortly after the toys entered the retail market, Pop Mart found itself with a hit on its hands. New Labubus, which retail for roughly US$30 a pop, with some limited-edition items priced even higher, regularly sell out online within minutes of their release.

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Recharge Your Digital Pricing Strategies with Data Science

Retail Focus

As other sectors, including travel and hospitality, experienced online commerce surges, the retail market shifted at a more leisurely pace. Instead, many retailers are taking a holistic, flexible view of pricing, recognizing that items often move from everyday to promotional pricing and back again to everyday pricing, for example.

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Hongkong Land banking on Hong Kong’s luxury rebound: strategic or optimistic?

Inside Retail

Hongkong Land’s announcement that it is embarking on a US$1 billion development plan with a lineup of luxury brands, including Cartier, Chanel, Hermes, Prada and Van Cleef & Arpels, made the headlines last week.

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Category Managers. The kind of people the world needs more of.

Shopper Intelligence

The Buyer deeply involved in the minutiae of operating a category for a retailer: pricing, stock, availability, promotions (see how we track these metrics ), a million daily hassles plus the pressure of hitting profit targets, and performance reviewed by the week, day or even hour. (It Buyer vs National Account Manager.

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How To Get Your Products Placed in Walmart

Retail Bound

The retailer’s cost or the suggested retail pricing was not correct ( Companies either over-estimate or under-estimate on how much a retailer will pay for their product as well as what the end-consumer will pay for their product ). your marketing plan to drive sales to Walmart looked weak), these four are the most common.

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How to Price Your Product for a Successful Retail Launch

Retail Bound

Consider running promotions or discounts to test different price points and gather data on what resonates best with your audience. Take Retail Considerations into Account If you plan to sell your product through retail channels, it’s crucial to factor in the markup that retailers will add to your wholesale price.