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How to Make the Most of Free Google Shopping Listings

Retail TouchPoints

Fortunately, not long into the crisis, search behemoth Google paid attention to these companies’ needs, announcing in April that merchants would be able to list products on its Google Shopping platform for free. Your business should certainly be looking to harness Google Shopping to its advantage. Adding Products to Google Shopping.

Shopping 188
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A Generational Analysis of Today’s Home Improvement Customers

Retail TouchPoints

If brands want to be top of mind when it’s time for consumers to bring their Pinterest boards to life, they need to be equipped with fresh insights into the sentiment, buying intent, shopping behavior and product preferences of their target buying groups. 134% more likely to anticipate making a garden or outdoor purchase.

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Resale Revs Up: eBay Enhances Refurbished Goods Offering, New Overstock Marketplace Launches

Retail TouchPoints

As product scarcity issues continue to dominate this holiday shopping season, consumers are increasingly turning to resale to get the goods — and platform operators are taking notice. eBay has expanded its refurbished goods offering, where shoppers can find discounted inventory from brands including Apple, Samsung and Dyson.

Returns 279
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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

In some cases, they’re even returning to the channels of yester-year to shake things up. In fact, the use of traditional media — such as TV, radio, direct mail and outdoor advertising — as a customer acquisition tool rose from 29% in 2021 to 51% in 2022, second only to email outreach (68%). Stand Out Beyond Free Shipping .

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How Advanced Email Analytics Helped Kerrits Boost its DTC Business 150%

Retail TouchPoints

Kerrits also is beginning to roll out SMS marketing to improve the customer experience with automated updates on order and shipping status and to promote its burgeoning livestreaming efforts. I think that people have gotten retrained to shop online, and I think we’ll keep those people.

Wholesale 229
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Technology, trends and key takeaways from NRF’s Big Show

Inside Retail

With the rise of online shopping, they must be digitally savvy, able to build relationships with customers and provide them with the right information. Retailers need to invest in reusable packaging systems and promote sustainable product packaging. Collaboration has been key, as its chairman and CEO Jeff Gennette explained.

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Choosing the Best Materials for Visual Merchandising Concepts in Luxury Retail Stores

Retail Focus

Excellent for outdoor displays as heat resistant and has a high melting point. For example, trays made of MDF are prone to bending due to temperature & humidity variations when shipping from one location to another. . The sleek appearance of acrylic helps to promote a sense of luxury in the store. Corrosion resistance .