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Academy Sports + Outdoors Expands Revionics Partnership to Optimize Customer-Centric Pricing

Retail TouchPoints

Academy Sports + Outdoors will extend its use of Revionics’ pricing intelligence software. Revionics software allows Academy to take a customer-centric and data-driven approach to pricing,” said Govind Madhu, SVP Merchandise Planning and Allocation at Academy in a statement.

Outdoor 173
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7 Reasons Why Outdoor Spaces Need Reliable People Counters

V Count

The importance of people counting extends beyond the confines of indoor physical spaces, reaching into the great outdoors as well. Open spaces such as parks, gardens, and outdoor events often have a critical need for people counters – a need that is every bit as crucial as that of indoor retailers, if not more so.

Outdoor 52
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7 Reasons Why Outdoor Spaces Need Reliable People Counters

V Count

The importance of people counting extends beyond the confines of indoor physical spaces, reaching into the great outdoors as well. Open spaces such as parks, gardens, and outdoor events often have a critical need for people counters – a need that is every bit as crucial as that of indoor retailers, if not more so.

Outdoor 52
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L.L.Bean Expands to Dillard’s and Moosejaw, Plans 4 New Brick-and-Mortar Stores

Retail TouchPoints

The outdoor goods retailer also will add Dillard’s and Moosejaw to its key U.S. The retailer also recently opened its new headquarters in Freeport, Maine, a 390,000-square-foot campus designed to “inspire employee collaboration and promote wellbeing through a connection to nature,” according to a company press release.

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Inside Brosa’s plan to capture even more of the online furniture market

Inside Retail

Online furniture brand Brosa is ramping up its marketing activities and expanding into adjacent product categories, such as outdoor furniture and home decor, as it seeks to capitalise on the rapid increase in online shopping during Covid-19. Outdoor is a great opportunity.

Marketing 130
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Wayfair Welcomes Consumers to the ‘Wayborhood’ with Refreshed Branding, First Store

Retail TouchPoints

The company promises “immersive and interactive” experiences across 19 departments, ranging from furniture and décor to outdoor and home improvement. ” Wayfair also plans to give away a total of $250,000 to empower consumers to create a space that reflects their own personal style. just outside of Chicago.

Consumer 202
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Amazon launches first byAmazon advertising campaign promoting own-brand grocery range

A1 Retail

There is also a two-week London-wide digital outdoor and digital display campaign. Red Brick Road has created eight different ‘Amazon food smiles’ for the campaign, and a suite of contextual adverts promoting grocery items relevant to specific day-parts. Media planning and buying is by Rufus.