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AI-Powered Pricing and Promotions are Redefining the 2020 Retail Holiday Season

Retail TouchPoints

Retailers and their shoppers are whiplashed accordingly. This poses unprecedented uncertainties for retail pricing and merchandising teams for the holidays in 2020. Here are some of the issues facing retailers — and ways that they can harness AI-powered pricing and promotions to cope with them productively.

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Recharge Your Digital Pricing Strategies with Data Science

Retail Focus

But the grinding pressures of a lengthy global pandemic – shoppers avoiding in-store shopping where possible, lockdowns in non-critical retail verticals, parents juggling remote work and homebound kids – precipitated a rapid shift. Even post-pandemic, only 49% anticipate they will often or always shop in-store.

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AI-Powered Pricing and Promotions are Redefining the 2020 Retail Holiday Season

Retail TouchPoints

Retailers and their shoppers are whiplashed accordingly. This poses unprecedented uncertainties for retail pricing and merchandising teams for the holidays in 2020. Here are some of the issues facing retailers — and ways that they can harness AI-powered pricing and promotions to cope with them productively.

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How Halara uses machine learning to make just the right amount of activewear

Inside Retail

Having launched as a strictly direct-to-consumer brand, Halara is switching things up and will be hosting its first-ever pop-up shop at 470 Broadway in New York City. As Hirata remarked, “Often you can’t, that’s why brands do markdowns like discounts or sample sales, or even why inventory sometimes goes straight to the landfill.”

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2023: Ring in Retail Profits by Stopping Automated Threats

Retail TouchPoints

As consumers faced higher prices at the gas pump, grocery stores and other places, many cut back on their spending, increasing the competition among retailers. This was especially evident on Black Friday, when many merchants offered steep markdowns to compete. ATO attacks cost retailers millions of dollars each year.

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As the Holidays Approach, it’s Time to Rethink Retail Pricing Methodology…and AI Can Help

Retail TouchPoints

Add it all up and it’s clear that the timing duration, and location of holiday shopping is not like the old days. In this kind of shopping environment, how should retailers align their promotions and markdowns for the greatest impact? Ending the Tradition of Blanket Markdowns Enter this year’s holiday shopper.

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What is Charm Pricing?

Wiser

There’s a reason why it’s hard to go shopping and come home with only one item. The one we’re focusing on here is charm pricing. Charm pricing is a common strategy to get consumers to buy a product—or multiple products—with certain prices. Charm Pricing Definition. So then, what is charm pricing?

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