Management, Retail Marketing, Retailing Pricing and Supermarket

Category Managers. The kind of people the world needs more of.

Shopper Intelligence

APRIL 30, 2021

Category Managers. The supermarket shelf. Sometimes being in Category Management might feel like being a United Nations peacekeeper, a global summit negotiator, or like you dropped into an episode of Game of Thrones. (We We have a whole booklet of cartoons about life as a Category Manager! (We Retailer vs Supplier.

Management

Management Promotions Accounting Marketing

Is Price Matching the Right Strategy for You?

Wiser

SEPTEMBER 6, 2022

The purpose of this strategy is to provide the best price for shoppers and improve customer loyalty, which can lead to more purchases in the future. In today’s hyper-competitive retail market, a price match policy may seem like a good idea. Let’s look at the pros and cons of price matching to find out.

Drop-Shipping

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Experience Retail Today

Category Managers. The kind of people the world needs more of.

Is Price Matching the Right Strategy for You?

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