Holiday Store Experience Survey: Consumers Prioritize Safety Over Immersive Shopper Journeys
Retail TouchPoints
OCTOBER 27, 2021
Retail TouchPoints (RTP): How would you describe consumers’ comfort level returning to stores, and how will this change or evolve leading into the peak of the holiday season? Despite these reservations, 47% of consumers plan to shop in-store this holiday season, an 8% increase from 2020.
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