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Brick and Mortar Business in These States Are Rebounding from the Pandemic

Small Biz Trends

The COVID-19 pandemic continues to cause pains for the nation’s brick-and-mortar locations. A new study from Zenreach , a retail marketing technology company, found that foot traffic to the nation’s retail and other locations has remained steady throughout most of the pandemic, although at roughly half of the pre-pandemic levels.

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The rise of livestream shopping

Inside Retail

The use of videos as part of a retail marketing strategy is a tried and tested method to catch consumers’ attention and drive sales. The Chinese retail market is leading in the livestreaming trend. We’re experts in the outdoors,” Barrett continued. “As Platform for advice.

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Holiday 2020: With $189 Billion in Online Sales on the Line, Transparency and Social Outreach are Essential

Retail TouchPoints

If they really want to be sure that they’ll receive the gift in time for Christmas, Hanukkah or whatever they’re celebrating, they need ample time for shipping,” said Rose Spicer, Global Senior Director of Oracle Retail Marketing at Oracle in an interview with Retail TouchPoints.

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5 Ways Retailers Can Use Video Marketing

Retail Next

If video isn’t already a part of your retail marketing strategy, your business is losing an opportunity to be seen (and remembered) by a growing and diverse audience. Let’s review five ways you can use video to help improve your retail business. As a brand, North Face excels at video marketing. Improve Customer Service .

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Choosing the Best Marketing Channels for Your Retail Brand

Retail Next

In this post, I’ll take you through how to identify important demographics of your target audience, and then outline key marketing channels for your retail brand, whether you have brick-and-mortar locations, and online store, or both. There are plenty more not mentioned here, but these are the most popular for retail marketing.

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Retail Statistics You Should Know

Small Biz Trends

We have assembled all the numbers you need, including store operations, shopper behaviors, how retailers market their businesses, and much more. If you own a retail store or are considering shop ideas for a new one, take a look at the stats below. Retail Statistics: The Big Picture. Retail Marketing Statistics.