Store Growers

JULY 14, 2023

After all, there are some things that only seasoned professionals can bring to the table, and this is where Google Ads agencies come in. Google Ads agencies are service providers that specialize in creating, managing, and optimizing Google Ads campaigns for other businesses. When to Hire a Google Ads Agency?

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Advertising Management Marketing Accounting 36

Store Growers

MARCH 9, 2020

For many ecommerce businesses, Google Ads is one of the main marketing channels. In some research studies , Google Ads accounts for as much as 18% of all ecommerce revenue. So if you’ve decided to start with Google Ads, or want to get better results from it, this guide is for you. Let’s get started!

Advertising 75

Advertising Shopping Accounting Checkout 75

Store Growers

JULY 13, 2020

I used to consider this fully automated Shopping campaign part of the big bag of dirty tricks Google uses to squeeze more money out of unknowing advertisers. So for the last couple of years, I’ve steered clear of Google Smart Shopping campaigns and advised others to do the same. It’s where Google is headed. Get access now!

Shopping 57

Shopping Merchant Services Advertising Accounting 57

Store Growers

MARCH 6, 2023

Optimized targeting in Google Ads is a perfect example of this, especially when contrasted with options like audience expansion targeting that allow marketers to define ad audiences manually. What Is Optimized Targeting in Google Ads? Remember, Google’s role is to find potential impressions for you.

Marketing 36

Marketing Accounting ATS 36

Store Growers

MARCH 22, 2023

Google needs a unique reference number tied to a specific product to process product data. In this article, we will cover the product ID attribute; why it’s important, how Google uses it, whether it plays a role in product feed operations, tips on best practices, and other product ID essentials. Let’s explain this.

Merchant Services 36

Merchant Services Promotions Accounting Shopping 36

Store Growers

JUNE 2, 2021

If you’re running Google Ads campaigns, you need to have some kind of conversion tracking in place. Without accurate information, you might know that your ads are doing “something”, but you don’t really know what. Which puts a limit on the type of results your ads can produce. Use the Google Ads conversion tracking code.

Accounting 41

Accounting Management Checkout Advertising 41

Store Growers

APRIL 7, 2022

With Google Ads, you’re able to show ads in all of the different locations that Google has to offer. The goal of this article is to discover the unique challenges that jewelry brands face when they’re running Google Ads, and how to be successful despite them! Google Search Ads for Jewelry Brands.

Jewelry 41

Jewelry Advertising Merchant Services Shopping 41

Store Growers

FEBRUARY 28, 2019

Sales are coming in, but it’s hard to justify spending more on Google Ads while maintaining your preferred ROAS/ROI. The good news is that Google Analytics already has a lot of built-in reports for this, so you won’t need any new tools. Level 2 – Google Analytics Attribution Models. Organic search?

Accounting 62

Accounting Advertising Marketing ATS 62

Store Growers

MAY 2, 2019

In theory Google Ads is great. You create ads that bring you tons of wallet-out buyers to your online store. It’s only when you actually start that you discover how hard it actually is to generate profits with Google Ads. In this article, I’ll show you how to think more strategically about Google Ads.

Advertising 37

Advertising Shopping Accounting Outdoor 37

Retalon

AUGUST 22, 2023

If CAC creeps up, you may be wasting budget on underperforming channels, campaigns, or ad placements. High retention means customers repeatedly purchase from you vs. competitors. How to Calculate You can measure this through Google Analytics for your site overall and for key pages. Benchmarks The overall average is 2.6

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Customer Retention Returns Payment Services Promotions 41