Sat.Aug 26, 2017 - Fri.Sep 01, 2017

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Promotions and Discounts: 2017 Back-to-School Trends

Wiser

Kids are waving good-bye to summer and starting school, which means back-to-school sales are coming to an end and this year’s back-to-school trends are unraveling. Consumer spending during back-to-school 2017 sales was forecasted to increase and reach $83.6 billion. This number may now be questionable to retailers as back-to-school shoppers are delaying their purchases.

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Certona and Farfetch Black & White partner to deliver personalised e-commerce to luxury brands

Retail Technology Review

Certona, the real-time omnichannel personalisation solutions provideer for brands and retailers, has entered into a strategic partnership with Farfetch, the global platform for luxury.

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4 Tips to Run Better BOGO Sales

Wiser

Not all sales are created equally; there are BOGO sales, 20 percent off sales, and flash sales, to name a few. Although these are all different types of sales, they have the same main goal of ramping up your retail sales, using psychological triggers to encourage shoppers to check out, and hopefully acquiring new customers. The BOGO sale is a species of its own, with a wide array of variations.

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Bravissimo delivers customer experience boost with new ecommerce platform

Retail Technology Review

Lingerie retailer, Bravissimo, has underpinned its international omnichannel capabilities and enhanced customer experience with a new ecommerce platform in conjunction with Black Pepper Software, the agile software development provider.

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A Roadmap For Modernization: How To Break Free From Your Monolith Before July 31, 2026

Speaker: Jason Cottrell and Gireesh Sahukar

Retailers know the clock is ticking–legacy SAP Commerce support ends in 2026. Legacy platforms are becoming a liability burdened by complexity, rigidity, and mounting operational costs. But modernization isn’t just about swapping out systems, it’s about preparing for a future shaped by real-time interactions, AI powered buying assistants, and flexible commerce architecture.

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Rakuten Marketing gives Boxfresh a foothold in men's shoe market

Retail Technology Review

Digital marketing company, Rakuten Marketing, is working with men's footwear brand, Boxfresh, to re-establish its brand in UK and German markets and drive repeat business among online customers.

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Digital Desertion: 60% of consumers less loyal to brands after poor website and app performance, survey reveals

Retail Technology Review

Internet users are growing more demanding and less forgiving, according to the results of a consumer survey from Apica, the performance monitoring and testing experts.