Thu.Nov 05, 2020

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Estée Lauder Elevates Online Gift-Giving with Recipient Personalization Options

Retail TouchPoints

The Estée Lauder Companies Inc. is making the online gift-giving experience more engaging for shoppers via a new option that incorporates a “Send as A Gift” button on its skincare and cosmetic brands’ websites. The brand is partnering with SmartGift to provide the offering. Consumers can choose which products they would like to gift and include a greeting card or personalization, before sending the gifting message to the recipient by text, email or any other digital platform.

Shipping 278
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5 Lessons Online Merchandisers Can Learn From Leading Brick-and-Mortar Retailers

Retail TouchPoints

When it comes to online merchandising, there are plenty of subtle but effective in-store tactics that can be difficult to replicate. Mannequins, store layout and even music are all curated to express your brand identity and drive a unique customer experience. . Not to mention the fact that there is value in physical touch. According to BigCommerce , 49% of consumers cite not being able to touch, feel or try on a product as one of their least favorite aspects of online shopping. .

Checkout 272
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Channable Assists Retailers with Product Management Across Platforms

Retail TouchPoints

Feed management platform Channable can help retailers manage their product listings and orders across thousands of online marketplaces, affiliate networks and price comparison sites. The company’s solutions are designed to optimize product and service go-to-market strategies and online advertising. The Channable platform provides retailers with product data feed management solutions to help them advertise and sell their products on any marketplace.

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Battered by COVID, Pet Valu Will Shutter All 358 U.S. Stores

Retail TouchPoints

Specialty pet food and supplies retailer Pet Valu Inc. will wind down its operations due to severe impact from COVID-19, shuttering all 358 stores and warehouses in the Northeast and Midwest as well as its corporate office in Wayne, Pa. Store closure sales will begin in the coming days at all locations in the U.S. All Pet Valu stores in the U.S. are currently open and will serve customers through the wind-down process.

Location 264
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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Clyde Provides Platform for Offering Extended Warranties

Retail TouchPoints

Clyde , a product protection platform, aims to empower retailers by letting them offer their customers extended warranties and accident coverage as ways to grow revenue and drive customer loyalty. The plug-and-play system can seamlessly match warranty contracts with products, giving retailers full visibility into customer information, claims and program performance.

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Marks & Spencer Leverages 3D Computer-Aided Design to Improve Product Testing

Retail TouchPoints

Marks & Spencer has partnered with First Insight and Optitex to improve its ability to bring products to market. The retailer is utilizing First Insight’s digital product testing solution and the Optitex 3D computer-aided design (CAD) software to improve its understanding of the customer, increase speed to market, support digital workflows, create sustainable sampling processes and reduce waste.