Mon.Aug 15, 2022

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Implementing a Digital Trust and Safety Strategy

Retail TouchPoints

Retailers are always looking for ways to deliver safe, frictionless experiences to engage and satisfy customers. But for every retailer committed to providing a top-notch customer journey, there’s at least one bad actor out to capitalize on a customer’s misfortune. Many retailers look only at transaction fraud, and not the total impact of every digital consumer interaction.

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Ikea Australia launches live shopping event

Inside Retail

Ikea Australia has launched a two-week festival inspiring people to explore their creativity and inventiveness at home. The global festival runs from August 26 to September 10 and takes place both online and in-store. Ikea stores across the country will host free live workshops, events and activities including ‘Interior Design Speed Dating’, indoor plant workshops, plant-based cooking demos, expert talks, food tastings and store treasure hunts.

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Even as Footfall Increases, Store Footprints are Shrinking

Retail TouchPoints

Have you heard the news? Brick-and-mortar is back. Following several years of pandemic-driven declines, shoppers are eagerly returning to stores, and that enthusiasm is being echoed in a new upswing in store openings and lease signings. Coresight Research’s July U.S. Store Tracker predicts that retailers will open 75 million square feet of new retail space in 2022; and the country’s largest mall owner, Simon Property , reported that new deal volume in the first half of 2022 was up 25% from last

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Shopper Marketing Weekly Snacks #19

Tokinomo

Campaign scoop.

Marketing 246
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A Roadmap For Modernization: How To Break Free From Your Monolith Before July 31, 2026

Speaker: Jason Cottrell and Gireesh Sahukar

Retailers know the clock is ticking–legacy SAP Commerce support ends in 2026. Legacy platforms are becoming a liability burdened by complexity, rigidity, and mounting operational costs. But modernization isn’t just about swapping out systems, it’s about preparing for a future shaped by real-time interactions, AI powered buying assistants, and flexible commerce architecture.

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Office Depot Expands Delivery Options Through Uber Partnership

Retail TouchPoints

Office Depot has made a deal with Uber to deliver business, office and school essentials nationwide through Uber Eats. The service will be available at more than 900 Office Depot and OfficeMax stores and cover items from ink and toner to backpacks and binders. Uber One members will benefit from no delivery fee and a 5% discount on all Office Depot orders with a $15 minimum purchase. .

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Amazon launches virtual tours of its warehouses

Inside Retail

Amazon Australia is opening up its fulfilment centres in Sydney, Melbourne, and Brisbane to customer tours – well, virtually, at least. Customers will be able to take free live virtual tours of the sites four days a week, and see how the contents of their online shopping cart make it from the warehouse to their door, as well as get “up close and personal” with Amazon’s fulfilment technology.

More Trending

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“Think lab coat meets nature”: Mecca reimagines long-lost sister brand Kit

Inside Retail

It’s been six years since Australian beauty giant Mecca closed the doors of its indie sister brand Kit Cosmetics, which had its own line of products and physical stores at the time. Loyal beauty addicts will fondly recall Kit’s focus on under-the-radar brands, but now, Kit is back in the form of a reimagined skincare brand made in Melbourne. “The original Kit was a range of products spanning skincare, body care and colour, and was also a multi-brand retail concept.

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WSJ: Best Buy Cuts ‘Small Number’ of Store Jobs After Lowering Sales Forecast

Retail TouchPoints

Best Buy has started job cuts in stores across the U.S. as the retailer seeks to lower costs following its updated outlook for FY 2023 released July 27, 2022. (The retailer’s Q2 2023 ended July 30, 2022.) By Aug. 12, 2022, the retailer had slashed hundreds of store jobs, according to The Wall Street Journal. “With an ever-changing macroeconomic environment, including customers shopping more digitally than ever, we have made adjustments to our teams that include eliminating a small number of role

Outdoor 246
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No idea WTF you’re doing in your career? Neither did these retail leaders

Inside Retail

When I was new in retail, I hosted a meeting with a potential new e-commerce platform supplier. I was two weeks into the job and had come from a marketing background. The meeting was to discuss the transfer of front-end data into the ERP – stick with me here. It’s fair to say that I spent the hour smiling, nodding along and promising lots of, “We’ll get you the detail on that.

Fashion 130
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Wish Launches Marketing Blitz to Reintroduce Itself to Consumers

Retail TouchPoints

Wish has launched a global marketing campaign following almost a year’s pause on major advertising as new leadership settled in and formulated a turnaround strategy for the bargain shopping app. Wish’s new logo aims to create a “more memorable visual identity” for the app. After topping the charts as the most popular shopping app in the world in 2018, Wish fell out of favor with consumers who had one too many bad experiences.

Consumer 244
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Humans + Agents = Rethinking Enterprise Commerce with AI

AI agents already analyze trends, draft content, and trigger actions across leading commerce platforms. Yet most organizations still rely on workflows built for human‑only teams, losing speed, margin, and customer loyalty. Humans + Agents: Rethinking Enterprise Commerce in the Age of AI Collaboration shows how to close that gap. In one concise read you’ll see where agent gains surface first, how early adopters prove ROI, and which lean controls keep innovation moving without risking data or bran

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Analysis: Why Asia’s collectable toy market is only getting started

Inside Retail

Asians’ thirst for collectable toys – often sold in ‘blind boxes’ attracting collectors lured by the excitement of chance – has fuelled surging demand among Gen Z and millennials during the past few years. Statista estimates China’s collectible toys market was worth around US$1.4 billion last year and predicts it will surpass $16 billion by 2026. In contrast to the conventional toy market, the customer demographic of collectible toys is dominated by adults.

Marketing 130
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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customers’ loyalty is no longer confined to programs and points. Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing

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Wattie’s NZ launches DTC subscription service for baby food

Inside Retail

Wattie’s, the New Zealand subsidiary of Heinz, has launched a subscription and gifting service for its popular baby food pouches. Customers can choose from a variety of 23 different food pouches in a Wattie’s to Home Infant Subscription bundle to feed babies aged from 4-8 months and above. They can be home delivered on a weekly, fortnightly or monthly basis.

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Restaurant prices seem like a bargain next to grocery stores

Retail Wire

The price of food purchased at grocery stores jumped 13.1 percent in July. Meals at restaurants were up 7.6 percent for the month.

ATS 130
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5 Tips for a Winning Category Management Strategy in 2025

Category Management is a cornerstone of a successful retail strategy. While it promotes collaboration between manufacturers and retailers to optimize category performance, challenges persist in its effective implementation due to hurdles in communication and collaboration across teams and partners, and more. In this guide, we outline five essential strategies for success in 2025 that will touch on all the essential pieces of a successful strategy and implementation.

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The ‘store squeeze’ prompts investments in digitalising bricks-and-mortar on UK retailers’ tech roadmaps, Pricer research reveals

Retail Focus

The squeeze on stores, which is putting pressure on bricks-and-mortar estates to perform more digital roles and support ecommerce operations, is accelerating UK retailers’ investment in digitalising their store estates, with autonomous, replenishment and contact-free capabilities becoming prioritised on tech roadmaps, the latest research from Pricer shows.

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Starbucks alleges misconduct in union voting

Retail Wire

Starbucks has sent a letter to the National Labor Relations Board alleging that misconduct has occurred in the mail-in vote process in union elections at the chain’s stores. The chain wants to restrict future voting to in-person only. More than 220 Starbucks have voted to unionize and 34 others are in the process of determining whether workers will organize or not.

ATS 130
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Preparing for Big Black Friday results

Inside Retail

Black Friday is one of the year’s most hotly-anticipated shopping events. From a day that began in the US as a post-holiday shopping opportunity to a global weekend-long omnichannel experience leading into the end-of-year holidays. Customers view Black Friday as a chance to engage with new brands and save big on products or services they have been considering.

Planning 130
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DTC’s very bad, no good earnings week

Retail Dive

Brands laid off staff, cut guidance and continued to accumulate losses in a tougher operating environment. A select few continued to thrive.

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Cut Costs & Complexity: Smarter Fulfillment for Home, Furniture & DIY Brands

Late deliveries. Split shipments. Spiraling freight costs. For home, furniture, and DIY brands, fulfillment has never been more complex—or more critical. This report outlines how a smarter, AI-ready order management system (OMS) helps you reduce shipping costs, streamline project-based fulfillment, and ensure accurate inventory across every channel.

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How to Get Ready for The Next Recession

Small Biz Trends

A hot topic among small business owners is that a new recession is coming or the country is already in a recession. With inflation being so high, but unemployment so low, some economists want to change the definition of a recession (two consecutive quarterly drops in GDP). The recent decrease in the monthly unemployment rate only confuses the situation when a lot of big tech companies like Amazon and Spotify are laying their employees off.

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‘We’re not in the business of not making money anymore’: Casper’s new CEO on its path forward

Retail Dive

After a tumultuous couple of years, which included inking a deal to be taken private again, Emilie Arel discusses the DTC mattress brand’s future.

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A Quarter Century of Globally Influenced Innovative Leadership

Cisco Retail

The Month of August is significant to me as it marks my anniversary date of joining Cisco. And this year, I crossed the threshold of 25 years of employment with Cisco. Some may wonder why I would stay at the same company for many years. It is simple, and Cisco is a company that strives to be the best environment for its employees. For many years, Cisco has been rated as the best place to work and, the past few years, the #1 best place to work.

Planning 104
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Peloton closing stores, cutting jobs and raising prices

Retail Wire

Peloton is laying off nearly 800 employees in an effort to make the home exercise company “more efficient, cost effective, and agile.” The company also is raising prices on its stationary bikes and treadmills. “We have to make our revenues stop shrinking and start growing again,” wrote CEO Barry McCarthy in a memo to employees. “Cash is oxygen.

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What Your Financial Statements Are Telling You—And How to Listen!

Speaker: David Worrell, CFO, Author & Speaker

Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.

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Paper or reusable plastic?

Retail Dive

Both paper and reusable plastic bags contribute to a healthier environment, but many factors differentiate the two options.

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Workers pushed past their limits are ‘quiet quitting’ their jobs

Retail Wire

Circumstances and bosses often demanded that workers go well beyond normal expectations due to factors connected to the pandemic over the past couple of years. Some are now saying “enough is enough” and doing what their job descriptions require but no more. That process has become known as “quiet quitting.

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30 Unique Business Ideas

Small Biz Trends

A good business is one that fills a need for consumers. Often, this requires finding a gap in the market that no one else is currently filling. If you’re looking for unique business ideas that offer something different than what people are currently used to, read on for a guide. What Makes a Unique Business Idea? Unique is a subjective term, so a small business idea may seem unique to some and not to others.

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Gig work jobs remain in high demand even with low unemployment

Retail Wire

Americans are still seeking gig work even though the unemployment rate is at a 53-year low. Many gig workers point to added income and work flexibility as the biggest factors in their choice of work.

ATS 100
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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How to Use the Canva Flyer Maker

Small Biz Trends

Ensuring customers are aware of their products and services is a key priority for business owners. To reach customers, businesses use a wide range of tools including social media and emails. A traditional tool that also helps businesses get the word out is a flyer. What is the Canva Flyer Maker? For a business seeking an integrated tool to design flyers, Canva is an obvious choice.

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Big week for retail earnings

Retail Wire

Walmart and Target are two of the retailers reporting earnings this week. Both retailers have lowered their forecasts in the run-up to their respective second-quarter earnings announcements.

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Best Work Goggles in 2022

Small Biz Trends

Safety goggles and glasses protect your eyes from a range of harmful and destructive exposure. With the right protective eyewear, you can block chemicals, liquids, dirt, dust, or debris from entering your eyes. Having safety eyewear is essential whether you are in a construction or landscaping site or manufacturing facility, automotive repair shop, laboratory, or woodworking.

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Premium products remain in demand despite inflation

Retail Wire

Although prices are on the rise, sales of premium-priced products remain in high demand. Starbucks, as an example, has increasingly focused on higher priced personalized beverages as a means to drive its top and bottom line. Starbucks Rachel Ruggeri said, “That tells us that we have an offering that’s worth paying for.”.

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SEO vs. PPC: Which Strategy Is Best for Your Business?

When it comes to driving traffic and growing your online presence, businesses often ask: SEO or PPC—what’s the better choice? This guide breaks down the key differences between search engine optimization (SEO) and pay-per-click (PPC) advertising, highlighting their pros, cons, and best use cases. Whether you’re looking for long-term organic growth or immediate visibility through paid ads, we’ll help you determine which strategy—or combination of both—is right for your business.