Dead-Stock Inventory Management Marketing Retail Marketing 
Inside Retail
OCTOBER 11, 2023
A few years ago, it seemed like every new brand making noise in the market was adopting a direct-to-consumer (DTC) business model. Like many trends, the discourse around DTC is a rollercoaster, ranging from ‘DTC is dead!’ Is DTC dead? to ‘Look at this amazing DTC brand! Everyone should do this.’
Inside Retail
MARCH 21, 2024
Last year, retailers were forced to focus on finding ways to mitigate the impact of the cost-of-living crisis on shoppers. Choco Up commissioned this report because we believe it is paramount that leaders of e-commerce businesses who are seeking sustained success understand the diverse shopper personas in today’s retail market.”
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