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Stepping into the future: Bata Thailand’s dynamic transformation unveiled

Inside Retail

On ground strategies According to Parnurat, after the pandemic, the company recognised that almost all of its stores needed enhancements and renovations, with a refresh of furniture, ambient improvements and a refreshed take on visual merchandising.

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How Puma is Using AI-Powered Styling to ‘Brainstorm’ with its Customers — and Increase AOV

Retail TouchPoints

“Most of the time shoppers aren’t looking for individual products, they want to complete an outfit or create a certain look, so brands speak to them in that language,” said Deuskar, who is the Founder and CEO of the visual merchandising platform Stylitics. An iMirror in action at the Puma NYC flagship.